A carefully planned and executed communications strategy can really help your business stand out as experts in your field.
My aim is simple – to use the right mix of social platforms and traditional media to help you get your voice heard, attract the attention of key audiences and raise the profile of your brand.
Here’s what KD Communications can offer you. If you’d like to know more, feel free to contact me or click here to arrange an hour’s free no obligation consultation through my monthly 1-2-1 #PRBubble sessions.
Delivering an effective communications strategy is not just about gaining press coverage. It is about using the most appropriate marketing tools – traditional, digital and social – to tell your story in a way that captures the attention of your target audiences. KD Communications can work with you to create and deliver a communications plan that is bespoke to your business needs and on message for your brand.
Whether you want to build awareness of your business, engage stakeholders, open a debate on a topical issue or mobilise opinion on key trends within your field, I can create a media campaign to meet your objectives. I will work with you to engage and interact with your target audience – from journalists to customers and the business community – to create a positive image of your organisation and the products or services you offer.
With the ability to build relationships and communicate with existing and potential customers at the click of a button it’s no wonder that social media has become an essential tool for marketing a business. Twitter, LinkedIn, Facebook, Google+, Pinterest, Instagram and other platforms give you access to audiences that would previously have been difficult to reach via traditional media outlets. KD Communications will work with you to create a social media and online content strategy that will allow you to build your number of followers and interact with them online.
What do you do when your business faces a threat? The key to overcome it is communication. Having procedures in place in times of crisis will minimise risk to your business. I can help you devise internal and external communications procedures in times of uncertainty to ensure your business is equipped to pre-empt any threats or respond to a crisis in the most effective way.
Having the tools and confidence to communicate clearly with the media is an essential part of promoting your business. Managing Director Kathryn Dishman-Baird offers training for businesses to help equip them with the relevant skills to participate in interviews for television and broadcast media or simply engage with journalists.